I've tried a few other CBD products but I find the formulation of the ingredients as well as the texture in this salve to be especially soothing for my various aches and pains. I use this product literally from "head to toe." I rub it in daily, sometimes twice daily, and before bedtime on the bottom of my right foot with metatarsal issues, to my right shoulder and upper arm with rotator cuff problems, and to my neck on both sides to address a neuro-muscular difficulty. Yes, it's pricey, but it's well worth it. Doreen